Small business owners don't always have the time to audit their in-house content. However, broken links, typos or missed engagement opportunities can seriously impact a brand's reputation - and sales potential.
Our affordable Social Spot-check will:
- Identify immediate engagement/promotional opportunities
- Ensure that your contact details, links and branding are consistent across platforms
- Check for missed queries and requests across your chosen platforms
- Flag any errors, such as typos, incorrect information or broken links in new content
- Alert you to reviews that require your response (we can provide these too)
Keep your social content consistent and error-free
Spelling errors and broken links can be frustrating for readers, but they also impact a company's brand perception. Error-free content shows that you care about how your business is portrayed, and in turn, how you care about your clients.
We check that your content and links are error-free and consistent across platforms, to ensure that your message is clear and your call to action is easy to follow.
Show you care: don't miss public reviews!
It's estimated that 75% of businesses don't respond to their reviews. This is a missed opportunity when one considers that even responding to 1 in 4 reviews is thought to generate around 35% more revenue.
In particularly, bad reviews are most likely to be left unanswered; yet people are more likely to read them, and with that, your response. In fact, a friendly, considered reply to a negative review can improve the overall impression of your brand by evidencing that you care about your customers and their perception of your business.
As part of our Social Spot-check, we will flag any missed reviews, and where required, we can provide a positive, considered response through our content-writing service.
Find new engagement opportunities for your business
Following your Social Spot-check, we will identify and share with you, opportunities to grow your audience with your in-house engagement. This may be social groups that you have missed, alternative audiences which fit within your target demographic, or events/prospects that may be relevant to your products or services.
Our clients often book a Social Spot-check once per month, and more regularly during their social campaigns to ensure that their in-house content is reaching their audience effectively. Book a free consultation today to find out how our Social Spot-Check service can help you boost your engagement.
